Resources for Printers & Mailers
Page 11 of 26
3 Simple Ways to Grow Print Sales in 2019
Commit to growth in 2019! In many cases, this also requires a commitment to being a change agent. The following are three things to consider as you plan for a successful 2019:
The Opportunities for Print Providers
Don't rely on business growth to come from an improving economy or from finding the next great salesperson. Print providers need to be the catalysts for growth. They need to utilize marketing to differentiate themselves and give their sales staff a competitive advantage.
Where Most Print Sales Are Lost
Credibility and trust begin at your website. Your website is the first place that 67% of prospects visit. Even existing customers are influenced by your site. Many sales are lost there. Conversely, having an active website will give you an advantage over many of your competitors.
5 (More) Marketing Ideas for Printers in 2018
A new year ushers in new opportunity. Be the catalyst for growth. Embrace, refine and rejuvenate your sales and marketing efforts.
10 Marketing Ideas for Printers in 2018
A new year ushers in new opportunity. Be the catalyst for growth. Embrace, refine and rejuvenate your sales and marketing efforts. Following are some of my all time favorite (and effective) marketing suggestions for printers.
5 Steps to Gaining Confidence in Selling Marketing Services
Did you notice the heavy focus at Print 17 on selling multi-channel marketing campaigns? It's no wonder. These campaigns offer a great opportunity for growth. Unfortunately, I've seen more companies fail than succeed at doing it. Why is that? Lack the knowledge and confidence. It's far too easy to stick within one's comfort (knowledge) zone. To most companies, that's ink on paper.