Getting an Email Newsletter Through to The Inbox: DMARC
When sending email newsletter campaigns, it's essential to have quality content that people want to read. And a key aspect to getting through to as many people as possible is to make sure you have things adequately configured "behind the scenes."
Advantages of Newsletter Marketing
Use an email newsletter to improve your marketing results. Learn the benefits of a newsletter and why not having one could cost your company money.
Stop Overthinking Marketing and Start Growing Print Sales
Despite all of the marketing options available today, an effective, long term strategy is difficult to pin down. Try Drip Marketing!
3 Simple Ways to Grow Print Sales in 2019
Commit to growth in 2019! In many cases, this also requires a commitment to being a change agent. The following are three things to consider as you plan for a successful 2019:
5 (More) Marketing Ideas for Printers in 2018
A new year ushers in new opportunity. Be the catalyst for growth. Embrace, refine and rejuvenate your sales and marketing efforts.
Grow Your Business by Utilizing Drip Marketing
You offer great quality print, mail and marketing services at a fair price. But is that enough to gain new business? Not if you aren't able to successfully communicate your value to your audience. The prospects perception is your reality. It's your job to form that perception.
Growing Print Sales in 2018
Happy New Year! We are almost ten days into the new year. What changes have you instituted to increase sales effectiveness and grow your business?
3 Marketing Ideas for the Fall Season
Sell your customers on the role print plays in an effective marketing strategy. Print companies that had double-digit growth last year supported their sales efforts with marketing collateral. Content is king. Sell client retention programs for a truly unique selling proposition.
4 Quick Marketing Tips to Grow Sales
I want to tell you about four quick tips I recently shared with my clients. The first is a key take away from research produced by InfoTrends (Lisa Cross and Kate Dunn) that identified best practices from print providers that experienced double-digit sales growth in the past 12 months."While engagin
Tips for Improving Your Customer Communications
My colleague, Matt Hunt, recently attended the Email Innovations Summit. It featured a number of dynamic speakers from well known companies to small startups talking about their experiences with email marketing and customer communications. Email marketing can be a powerful sales tools but only if do