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Events and Webinars

Upcoming

Webinar October 20, 2026

Collective Conversations: Why Should a Printer, Creative, or Marketer Care About AI Search Now?

Online, free. Hosted by the Print Creative Alliance. Patrick Whelan covers what AI search optimization is, how it differs from SEO, the current numbers, and the steps to take so your business shows up in an AI answer.

Tuesday, October 20, 2026, 11:00 AM PT / 2:00 PM ET, on Zoom

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Past Events and Recordings

Speaking September 17, 2026

AI Search Optimization: How Printers Can Find and Cultivate New Business

PINE Annual Leadership Conference, York Harbor Inn, York, ME. Session 1 at the PINE Annual Leadership Conference: how AI search is changing the way print buyers find a printer, and how printers can use Answer Engine Optimization to find and cultivate new business.

Webinar February 19, 2026

Using AI to Drive Demand, Engagement, and Sales Productivity

Patrick Whelan of Great Reach Communications and Kate Dunn of Evolve Sales Group look at how AI can be used today to improve both marketing and sales results. This session is designed for leaders, marketers, and sales teams who want AI to actually move the needle, not just generate clever content.