3 Things Printers Must Know to Grow in 2020

Commit to being the catalyst for growth (and greatness) in 2020. Here's how:

1. Utilize Content Marketing to build awareness and position your brand as the trusted resource. This perceived value is the foundation for a competitive selling advantage. Provide this for the sales staff.

2. Don't let your website put you at a competitive disadvantage. This is the first place prospects (67%) go to form opinions about your company. Engaging, up-to-date, customer-focused content is easy and inexpensive once you commit to content marketing.

3. Digital overload is real. Direct mail is the most effective channel to promote brand awareness and value. Drip marketing that utilizes high-value content and stand out design will reach and influence your entire audience. Not just a small fraction of it.

Many providers are already seeing the success of implementing a content marketing strategy and increasing the gap between them and their competitors. Many more are starting.

I can customize an exclusive content marketing solution for your company for less than what it would cost you to create in-house. There's no excuse! Do your company and your sales staff a favor by requesting information about our programs today.

"Great Reach Communications is awesome. Content and graphics are spot-on. The response from our customers and prospects has been overwhelming."

Patrick Whelan

Patrick Whelan is the President of Great Reach Communications, Inc., a pioneering authority in crafting top-tier content marketing solutions, engaging customer-centered content, and newsletters across print and digital mediums. Tailored for the printing, mailing, and packaging industries, Patrick boasts an extensive three-decade tenure in content marketing, offering strategic guidance and marketing programs to more than 400 print providers across North America and worldwide.

https://greatreachinc.com
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5 Thoughts on Marketing Your Print and Mail Services

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Advantages of Newsletter Marketing