Marketing Briefs & Our Blog

4 Quick Marketing Tips to Grow Sales

I want to tell you about four quick tips I recently shared with my clients. The first is a key take away from research produced by InfoTrends (Lisa Cross and Kate Dunn) that identified best practices from print providers that experienced double-digit sales growth in the past 12 months. "While engaging potential customers in person is essential, it is also important to … Read More »

5 Things to Consider Halfway Through 2017

Here are 5 things to consider halfway through 2017. Summer is a great time to plan for growth! • Millennials love direct mail, as do others. Are you using it as part of your marketing communications? • Existing customers cost less (retention vs. acquisition) and spend more. A 5% increase in retention can lead to a 75% increase in profitability. Communicate often and … Read More »