Marketing Briefs & Our Blog

LinkedIn and 3 Other Marketing Musings for Printers

Do you have a LinkedIn strategy? If not, you should. To get the most out of your marketing content you can't stop at mailing, emailing, and posting to your website. Leverage LinkedIn both from a company standpoint and an individual standpoint. Do you use Slideshare to share content on LinkedIn? I’ve had great success with doing just that. Are you starting or engaging … Read More »

How 4 Printers are Growing Their Businesses

In the last 2 weeks, I’ve witnessed and spoken with printers who are reporting fantastic results. Here is a summary of what four of them have done. Printer in PA hosted an open house featuring educational sessions. They promoted it vigorously using multiple channels and generated lots of attention, noise, and excitement in their marketplace. The payoff was great … Read More »