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The latest news & happenings at Great Reach.

9 Quick Tips to Improve Your Website’s Effectiveness

Friday, January 6th, 2012 | 0 Comments

Your company website is the FIRST place prospects go to evaluate you. How does your site compare to those of your competitors? Are you putting your company at a competitive disadvantage right from the start? Here are some things to consider. Don’t assume read more »

4 Areas That Impact Your Sales

Wednesday, December 14th, 2011 | 0 Comments

Beyond Products and Service Four areas that have a huge impact on your ability to grow sales In addition to the quality of work you do and services you provide, there are other elements of your business that have a powerful impact on how read more »

5 Hot Stats on QR Codes

Thursday, November 10th, 2011 | 0 Comments

There’s been a lot of talk about QR codes lately. Is the exponential growth in the use of these codes reality or hype? It’s reality. You know how I know? I’ve seen the data. Many of the companies offering mobile barcode scanning and read more »

Print Marketer’s Checklist

Thursday, October 27th, 2011 | 0 Comments

How well do your business development efforts stack up? • Is your database growing? If you’re prospecting, your database should always be growing. Data is at the heart of all marketing efforts. Maintain it, manage it, grow it. • How often do you touch read more »

Out of Sight, Out of Mind

Monday, August 1st, 2011 | 0 Comments

The easiest way to lose a customer is to lose touch with them. The link below is to an excellent article that was posted on the NAPL LinkedIn board. Every printer should read it. http://thebusinessresourceforum.com/?p=486 It is not uncommon for companies to lose 20–50% read more »

5 Quick Thoughts on Marketing

Thursday, July 7th, 2011 | 0 Comments

Marketing is all about engaging your audience. Content is king and the summertime slowdown presents a great opportunity to engage your clients and prospects. Marketing and sales are completely different functions. You can’t effectively do both at the same time. It’s amazing how read more »